Meta, Facebook's parent company, announced this week that it had shut down accounts that spread misinformation about Ukraine. Grygiel and the other experts said there will be a greater emphasis on media and Internet messaging campaigns during the current conflict and future international wars. "There is something human about seeing who you're about to harm," they said. For many people around the world, this is their first taste of the atrocities of war in real time, Grygiel said. Grygiel said one of the most important effects of Ukrainian social media and memes is showing the world how devastating Russian attacks are on the populace and cities. "It's what they represent more than anything." Johnson said these figures, real or not, play an important role in boosting the resistance's spirits and have done so in the past with examples like "Rosie the Riveter." Military experts haven't been able to confirm if the "Ghost of Kyiv" is a real person. The ongoing stories of the Ukrainian fighter pilot nicknamed "the Ghost of Kyiv," have also been trending, for their reported successful airstrikes against Russian forces. This is their form of nationalistic pride and duty, he said. Army and other military units are tasked with putting out the social media from the front lines, but what makes the situation interesting in Ukraine is that the posts are coming from civilians voluntarily. So when they put out messages saying they're winning, people around the world know it's false." "Russia is running into the issue where they are fighting battles that they thought it would be winning. Park Fellow at UNC Hussman's School of Journalism and former U.S. "The most important mission of any warfare is success on the ground," Daniel Johnson, a Roy H. In addition to publishing photos and videos of resistance forces taking down Russian troops and tanks, social media users are also promoting the acts of civilians. Since the invasion began, there have been viral posts from social media users in the country that have highlighted the Ukrainians' resolve. And it may have spurred Ukrainians to take back that online narrative.
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